Global Ad spending to decline by 4.9% amid Google and Facebook slowdown, says research

According to the research data analyzed and published by StockApps.com, global ad spending could drop by 4.9% to $614.73 billion in 2020. Comparatively, 2019 saw an increase of 6.3% and eMarketer.com’s pre-pandemic forecast was a 7.0% growth rate for 2020. Moreover, a World Advertising Research Center (WARC) report echoed similar sentiments, predicting a higher decline […]

ONE Championship CCO on Microsoft partnership, eSports and social media engagement

Singapore-based martial arts organization ONE Championship, with it’s core focus on revolutionizing the Mixed Martial Arts industry in Asia has been aggressively expanding its brand. It recently broke into the Top 10 Most Engaging Sport Profiles on Facebook Worldwide, according to figures released by Socialbakers. The Playknox spoke with Hari Vijayarajan, Chief Commercial Officer of […]

Facebook to invest $2m to support APAC news organisations

The Facebook Journalism Project has announced a $2 million investment in grant funding, coaching and training to support Asia-Pacific news organizations’ coronavirus work. Previously, Google launched a Journalism Emergency Relief Fund to deliver urgent aid to thousands of small, medium and local news publishers globally. According to an official statement by Facebook, News organizations will […]

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