The International Olympic Committee (IOC) has announced that all media rights in Europe for the four Olympic Games in the 2026-2032 period have been awarded to the European Broadcasting Union (EBU) and Warner Bros. Discovery. Following the IOC’s launch of a competitive tender, the EBU and Warner Bros. Discovery presented a joint bid to […]
Discovery Sports appoints David Bernard-Bret to lead sports marketing
Discovery Sports has appointed experienced marketeer David Bernard-Bret to oversee all marketing activity for the company’s sports business and brands. Following promotion to Vice President, Discovery Sports Marketing, David begins his new role with immediate effect. As well as leading the dedicated Discovery Sports creative and brand marketing functions, David will oversee the […]
Discovery and BT Group to create a new sport venture in the UK
Discovery, Inc. has entered into exclusive discussions with BT Group to create a new sport venture in the UK by combining its Eurosport business in the UK and Ireland with BT Sport. The companies aim for the 50:50 Joint Venture to be operational in 2022 pending a definite agreement and regulatory approval. The […]
Discovery claims double-digit audience growth across its channels for Australian Open
The Grand Slam season has got off to a flying start on discovery+ and Eurosport with sizable audience and digital engagement growth recorded across Discovery’s platforms. Television and streaming audiences have so far seen double-digit year-on-year increases across the 50 countries and territories where Discovery presents the Australian Open. Featuring extended news reporting and […]
Discovery bolsters its sports offerings with a new corporate brand
Discovery is unveiling Discovery Sports as a new corporate brand to represent the dedicated group that operates its unrivalled portfolio of sports brands, channels and platforms. Already collaborating across all aspects of content production, distribution and commercial activity, Discovery’s combined sports portfolio offers rights-holders and brand partners the unparalleled opportunity to reach an audience of more […]
Extreme E strikes broadcast and streaming partnership with Discovery
Electric off-road motor racing series Extreme E and Discovery have agreed an expansive broadcast and streaming partnership. The three-year agreement will see Extreme E screened in over 50 European markets on Eurosport, Discovery’s leading multi-sport brand, and in North America via MotorTrend, the network for automotive superfans and the only subscription streaming service dedicated entirely […]