Houston’s Bid Committee is working relentlessly to get the 2026 FIFA World Cup to town. The Playknox spoke with the man who’s leading these efforts – Chris Canetti who is the President of the Houston 2026 World Cup Bid Committee. He previously spent 19 seasons as an MLS club executive in New York and Houston. […]
Formula 1 claims record engagement of 1.5bn people for 2021 season
In 2021 Formula 1 successfully and safely delivered a record-breaking 22-race calendar despite the global pandemic still presenting challenges around the world. The season included new venues and a revised format at three races with the new Sprint events. The season was thrilling for all our fans around the world, with the final Grand […]
RLWC2021 and Nuarca Labs launch official digital collectables marketplace
Rugby League World Cup 2021 (RLWC2021) and their NFT Partner, NuArca Labs, have launched the Official Digital Collectables Marketplace, which sees the first RLWC2021 collectables (NFTs) becoming available online for fans globally. To mark the launch of this new online marketplace, the first 2,021 fans to create a RLWC2021 digital collectable account will receive […]
DAZN signs partnership with US-based Buzzer
DAZN Group, the global sports entertainment company announced a new U.S. partnership with Buzzer, the new mobile platform delivering short-form access to the best moments in live sports, which will kick off with live boxing content. The deal marks Buzzer’s first partnership with a multi-sport streaming platform, underscoring Buzzer’s commitment to serving varying fan […]
UEFA inks global licensing and regional sponsorship agreement with Socios
UEFA has signed a Global Licensing and Regional Sponsorship agreement with Socios.com. In doing so, Socios.com has become a Global Licensing Partner, making it an Official Licensed Product and the Official Fan Token Partner of the UEFA Champions League, UEFA Europa League, UEFA Europa Conference League and UEFA Super Cup. Additionally, Socios.com has become […]
Manchester United names Rick McGagh as its first Head of Fan Engagement
Manchester United has appointed its first Head of Fan Engagement to strengthen relations with fans and ensure that their interests are embedded in the club’s decision-making processes. The important new role will be filled by Rick McGagh, currently a member of both our Fans’ Forum and Fans’ Advisory Board (FAB), and a well-known and […]
FIFA World Cup Qatar 2022 names Claro as regional supporter
Telecommunications provider Claro has been unveiled as a Regional Supporter of the FIFA World Cup Qatar 2022™. The agreement spans South America and covers fixed-line and wireless telecommunication services, as well as wireless telecommunication end-user services, in Argentina, Brazil, Chile, Colombia, Ecuador, Paraguay, Peru and Uruguay. As a Regional Supporter, Claro will leverage […]
France Rugby signs New Era as official headwear licensee
France Rugby has announced New Era, global leader in lifestyle and sports headwear, as its official headwear licensee, in a multi-year deal brokered by IMG. The first collection kicking off the partnership features France Rugby’s iconic blue, white, and red logo across five pieces of merchandise. The new line includes the 9FORTY Adjustable, […]
McLaren Racing agree multi-year partnership with Gopuff
McLaren Racing has announced a multi-year agreement with Gopuff, a US-based instant grocery and household essentials delivery service, as an Official Partner of the McLaren Formula 1 team. The multi-year agreement comes as Gopuff continues its rapid European expansion and will bring together the fastest in delivery with one of the most successful teams […]
DataPOWA appoints Patrick Yandjou as Chief Revenue Officer
DataPOWA, the fan intelligence technology company delivering POWA index, POWA tracker and FanPOWA has appointed Patrick Yandjou to the role of Chief Revenue Officer, and he will join the company’s Senior Management Team with immediate effect. A prominent figure in the sports sponsorship measurement and analytics sector, Patrick has extensive experience of working with […]