Simon Dent, one of the founders of sport-focused creative agency Dark Horses, has launched a new talent agency, HERO. HERO has been developed by Dent over recent years, building an impressive portfolio of clients, and now will work closely with current and retired sports personalities on commercial matters as well as helping clients align […]
NBA partners Viacom18 for broadcast of games in India
The National Basketball Association (NBA) and Viacom18 today announced a multiyear partnership to deliver live NBA games and programming to fans in India across television and over-the-top streaming. Beginning with the NBA’s landmark 75th Anniversary Season in 2021-22, Viacom18 as part of the partnership enabled and supported by RISE Worldwide will provide comprehensive coverage […]
CVC-backed Boost LaLiga to deliver investment of €1.99 bn to participating clubs
The LaLiga Executive Committee (Comisión Delegada) have unanimously ratified their support for Boost LaLiga (LaLiga Impulso), the agreement reached with global investment fund CVC to stimulate the growth of LaLiga and its clubs. The Boost LaLiga agreement, which was unanimously approved last August, has been adapted to the participation of 39 of the 42 […]
Sokin partners Arsenal, Everton, AS Monaco to launch ‘Money Goals’
Sokin, the next generation global payments provider, has launched a new initiative to help fans score ‘Money Goals’ with brand partners Arsenal, Everton, Fulham, AS Monaco and the Miami Dolphins. The global online community “Sokin – Money Goals”, is an exclusive club that gives members access to specialist content, experiences, and rewards from its […]
WTA to suspend tournaments in China post Peng Shuai allegations against a Chinese official
WTA has announced that it will be suspending tournaments in China. Steve Simon, chairman and CEO WTA said: “When on November 2, 2021, Peng Shuai posted an allegation of sexual assault against a top Chinese government official, the Women’s Tennis Association recognized that Peng Shuai’s message had to be listened to and taken seriously. […]
UEFA renews broadcast agreement with IMG-owned Sport 24
Sport 24, IMG’s owned and operated 24/7 live sports channel for the inflight and in ship industry, has renewed its agreement with UEFA to broadcast the UEFA Champions League and UEFA Europa League for a further three years. The new deal includes the UEFA Super Cup, contested by the winners of the two main […]
Manchester United co-chairman Glazer acquires franchise in UAE T20 Cricket League
Manchester United Co-Chairman, Avram Glazer, has completed the acquisition of a franchise in the UAE T20 Cricket League. Glazer led the acquisition as Chairman of Lancer Capital, which is making its first investment into international cricket via the newly established UAE T20 League. Glazer has been the Co-Chairman of Manchester United since 2005 […]