Dentsu bolsters portfolio with Dentsu Sports Analytics

Dentsu Sports International have announced the launch of Dentsu Sports Analytics, a new global offering bringing together the best research, data, and analytics capabilities of MKTG Sports + Entertainment (MKTG), Sponsorship Research International (SRi) and dentsu’s Merkle, to help drive better outcomes across the sports and entertainment measurement industry.   Based in New York, experienced […]

Dentsu expands into gaming segment in APAC

Dentsu has launched dentsu gaming in Asia Pacific, an integrated solution that brings together the gaming heritage and expertise of dentsu Japan network with the global scale and specialist capabilities within dentsu international.   Dentsu gaming will provide access to specialist strategy, activation and original intellectual property (IP) development for brands seeking to connect with […]

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