ITW Sports Inc, a US based sports consulting firm was named as the official Global Activation Partner by Ed-tech giant BYJU’S for the upcoming ICC Cricket World Cup and FIFA Football World Cup. The announcement comes on the back of major sponsorships deals that the Bangalore-based company has signed in the recent past, including […]
ICC ropes in BYJU’s as global partner till 2023
The International Cricket Council (ICC) announced BYJU’S, India’s largest EdTech company as their global partner from 2021 to 2023. The three-year agreement will see BYJU’S partner all ICC events over the period, including the forthcoming ICC Men’s T20 World Cup in India, and the ICC Women’s Cricket World Cup in New Zealand. As a global […]
Amazon, BYJU’s, Dream 11 in the run to replace VIVO as IPL’s title sponsor
As VIVO withdrew INR 440 crore worth sponsorship from the Indian Premier League (IPL) Season 13, brands like Amazon, Unacademy , BYJU’s, Dream11 and MyCircle11 are pitching to replace it. Due to Covid-19, BCCI has decided to hold the IPL in UAE but is faced with the challenge to replace VIVO. As per a report […]