Dentsu bolsters portfolio with Dentsu Sports Analytics

Dentsu Sports International have announced the launch of Dentsu Sports Analytics, a new global offering bringing together the best research, data, and analytics capabilities of MKTG Sports + Entertainment (MKTG), Sponsorship Research International (SRi) and dentsu’s Merkle, to help drive better outcomes across the sports and entertainment measurement industry.   Based in New York, experienced […]

British Cycling inks partnerships with Sportive Breaks and Destination Sport Travel

British Cycling has signed a new long-term commercial partnership with travel specialists Sportive Breaks and Destination Sport Travel.   Through the partnership, British Cycling members will have access to the best cycling travel experiences via Sportive Breaks, while the Great Britain Cycling Team will have its travel requirements managed through Destination Sport Travel.   Destination […]

Manchester City planning to convert Etihad Stadium into an entertainment destination

Manchester City has submitted a planning application to Manchester City Council for the development of a best-in-class fan experience and year-round entertainment and leisure destination at the Etihad Stadium. This follows the conclusion of the Club’s consultation held between Tuesday 28th February and 26th March, where fans and the local community were invited to share […]

LaLiga, Slovakian League, Eleven Sports executives to headline World Football Summit’s “Defending European Football For All” event

LaLiga President Javier Tebas will close the upcoming World Football Summit event titled “Defending European Football For All” later this week.   The event will be taking place on Thursday, April 20th from 11:00 am at the O2 Universum – Prague, Czech Republic. World Football Summit is the platform that connects over 80.000 of the […]

Argentina to host FIFA U-20 World Cup 2023

The Bureau of the Council of FIFA has confirmed Argentina as the host country of the FIFA U-20 World Cup 2023.   The decision comes after FIFA decided to withdraw the original host, Indonesia, the right to organize the event, as well as a subsequent candidacy presented by the Argentine Football Association (AFA), and a […]

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